Westpac Queen St

Westpac

Eyemagnet delivers all digital media to Westpac Bank New Zealand and maintains and creates all media distributon elements including network components such as WiFi, mobile applications and large format display devices such as video walls and interactive kiosks.

All television services are managed via Eyemagnet’s cloud based content management systems and in branch network assets. Core network assets are provided to Westpac in conjunction with Westpac’s core IT network. Eyemagnet deliver to Westpac, hardware, software and content to:

• Synchronized Teller Screens
• Externally facing high bright screens
• Internal large format touch screens and touch applications
• Internet kiosks and applications
• Foreign Exchange Screens and applications
• Kids TV providing licensed content from Weta Studios and Pukeko Pictures Branch Audio

The core Eyemagnet platform Blackeye gives clients the ability to deliver and measure the content and advertising they want their customers to see.

Eyemagnet provide a digital signage solution to Westpac NZ to synchronise video content across multiple display screens. Therefore giving the consumer the effect of passing content between multiple screens while waiting in a cashier or tellers line. The primary objective is to actively reduce the perceived “wait time” in a line for the tellers.

Eyemagnet enables Westpac to play a wide range of content relevant to the customer’s location and branch demographics. Content playlists are scheduled and played at specific times of the day relevant to the location and demographic of a specific branch.