Spark Digital Signage Anniversary

Celebrating 10 Years of Digital Signage for Spark!

Eyemagnet recently hit a big milestone which we think is worth celebrating: we've been providing digital signage to Spark NZ for 10 years!

On July 23rd 2007, Eyemagnet began providing Spark Retail’s in-store television network in its retail points of presence sites. The Eyemagnet network delivers a wide range of television configurations including high definition video, complex touch screen applications on large format touch screens, portrait digital signage and retail audio platforms.

Eyemagnet’s Blackeye delivery platform underpins our Spark signage solution, and combined with our Eyemagnet media decoders we deliver a rich and interactive digital media experience.

The platform is managed with our Blackedge content management interface which enables ultimate control and content allocation. Blackedge selects and schedules content to be played such as RSS news feeds, weather widgets, social media streams, video and static media, web content and more.

Spark was one of Eyemagnet's first major deliveries, and we're grateful for the opportunity to have worked with the telecommunications company over the years. Since the initial launch we've grown our output exponentially – increasing from 30 sites to approximately 300 stores all across the country.

Spark NZ Retail Store Locations

The digital signage industry is rapidly growing and new developments are being released at an accelerated rate. 10 years ago, Spark were pushing the boundaries of interactive technology by adopting in-store digital signage displays. Fast forward to today, and we're still creating new innovations with Spark – we recently delivered our Connected Stadium solution to Westpac Stadium in conjunction with Spark and Huawei.

We've come a long way together with Spark, and we're looking forward to many more years of working together to improve and enhance customer experiences.

Evolution of Spark retail stores over the years.

Telecom In-store
Telecom In-store
Telecom In-store
Telecom In-store
Spark Albany
Spark Retail Digital Signage