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Spark, Huawei and Eyemagnet to bring new digital tech to Westpac Stadium

Eyemagnet is partnering with Spark and Huawei to deliver our Connected Stadium solution to Westpac Stadium, having been awarded the initial groundwork of a stadium-wide technology upgrade.

The upgrade is part of the stadium’s revamp, in which it is redesigning not only the spaces visitors enter but also the broader experiences they have before, during and after attending an event.

Stadium Chief Executive Shane Harmon said, “We’re delighted to partner with Spark to provide a better experience for event attendees at Westpac Stadium.

“Connectivity is important for fans and their phone is part of any game day experience, whether sharing a moment via social media or looking up information related to the event, and this project will take that to a whole new level”.

Spark and Huawei will be installing high-density WiFi through all areas of the stadium, to cater for the growing need to share experiences socially as they happen, and to open opportunities to use connected technologies to enhance the overall stadium experience.

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24km of new cabling is being laid, along with the installation of around 300 access points. The entire seating area is being covered by 350 directional antennas, allowing around 20,000 people to connect to the WiFi concurrently, supported by a 20 Gb/second fibre backbone running around the stadium.

Eyemagnet will be delivering internet protocol television (IPTV) and content management to the WiFi services. The upgrades will provide the foundation for a more fully-fledged fan experience, which Westpac Stadium plans to deliver over the next year.

Spark’s GM Enterprise Commercial & Trans-Tasman, Vanessa Sorenson, said, “We competed against global companies to be Westpac Stadium’s official technology partner and for us the biggest driver in this was the opportunity to help craft awesome experiences for stadium-goers.

“We’ve seen connected technologies used in amazing ways to enhance stadium experiences overseas, so we’re thrilled now to be involved in bringing this to Wellington.”

The upgrades will provide the foundation for a full-fledged fan experience, which Westpac Stadium plans to deliver later this year. In the meantime, as official technology partner Spark is developing an app that will make immediate use of the upgraded network to provide some initial experience features, such as ordering food and drink and finding transport.

Original article thanks to Westpac Stadium.